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Monday, January 20, 2014

Bu470

Part A:Provide Mr. Wilson with three possible forwardshoot strategies. 1. Product- securities persistence exploitation: to increase sales of its on-going products in the current trade by using incentives to involve current customers to steal more(prenominal) of the current products. He smoke raiseing tax write-off to debase multiple pieces as a set; offer discounts or free gifts when customers refer a friend. He whitethorn alike offer free delivery or gear up as incentives. He can suggest a duplicate coffee table to go with the couch or iniquity stand that match with the bed. 2. Product development: create or take in sweet products to sell to its current market. Mr. Wilson can introduce a hot crimp of design such(prenominal) as contemporary style, backyard article of furniture, kid style (colorful, car aliken characters, downy edge, etc) or back to school, a seasonal line intentional for dorms and teenagers. He can also target new markets b y introducing an Asian line or other ethnicity groups with diverging designs and actuals. 3. diversification strategy: Mr. Wilson can try moving into a different industry: besides selling furniture, also carrying folk appliances such as home theatre system and patch consoles to whole kit and caboodle new ideas into customers for a sum of money room makeover by having a new couch, new TV stand with a new TV set along with a PlayStation.
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Part B:What ar the possible causes of his bon tons decline? or so of the possible causes are: * Unpredicted shifts in consumer demandfurniture Mr. Wilson carries may be out of style for the dynami! c changes on consumers tastes. * New competitorsthey perchance new competitors taking away the market shares with better outlay or better products. * Uncontrollable be or too lavishly costsprices on everything in this economy let been going up and the cost for material and shipping may have gone too high for Mr. Wilson. Part C:What are some recommendations for handling a downsizing? downsize is a cost-cutting effort involves laying off employees. Although it...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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